Video: Master Shortie - ‘Dance Like a White Boy’
Sat, Feb 21, 2009
Post filled in: Other Genres, R & B, Videos
I know. 99% of the time, music journalism isn’t very helpful. It’s, at best, pretentious attempts to appear to be gripping the zeitgeist, and at worst, thinly-veiled marketing schemes disguised as a semi-cogent thought process. But I feel that here at ZME, we can be something more. An agent of virtue - a voice that’s willing to champion the good and stamp on the bad. A veritable He-Man amongst Cringers.
At the very least, we can be all editorial, all the time.
So when I got an e-mail from the PR wizards instructing me to tell you fine people about the man you see above - one Master Shortie - I decided to investigate the music before sending you fine people to discover it for yourselves. So: what did Al think of Master Shortie, and his new track, Dance Like A White Boy?
Video: Click Here
This song is either a brilliant, point-blank parody of everything that’s wrong with music today, or a damning indictment of the kind of brain-dead, intolerable dreck that the Myspace music sphere is willing to get behind and promote as being worthy of our time. I’m really hoping it’s some joke I’ve not been let in on, but I don’t think it is. From his Wikipedia page:
Which, with the help of intense Myspace plugging (Shortie was on the site every day, interacting with his fans) and a home-made video for ‘Rope Chain’ on YouTube, turned Shortie from a child star of the commercial West End into the hottest underground alternative hip-hop act in the country.
So, go check out the video. If it’s not as bad as I say it is, and I’m missing some key factor that makes it a work of near-genius, please tell me. Because I wanna know why this exists. Is Mister Master actually worthy of me writing thinly-veiled marketing schemes disguised as a semi-cogent thought process?


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February 22nd, 2009 at 2:06 pm
Oh dear lord, it’s as if Goldie Lookin’ Chain and Daft Punk had an illegitimate child raised by Ali G…
February 22nd, 2009 at 2:17 pm
Yes! If I could sum up my thoughts on this in a handy one-line review, it would be thus:
“Give Mister Master a miss, master!”
But I’ll save that for the inevitable hatchet job of an album review, eh?
March 4th, 2009 at 10:01 am
don’t agree with either of the comments above, i think shortie’s music is a breath of fresh air from the so called ‘hip hip’ we have have floating around these days, dance like a white boy is a dope track, and the fact he’s on tour with basement jaxx tells u alot!
March 17th, 2009 at 3:48 am
“dance like a white boy” eh. what a load of old racist bullshit. odd how its socially acceptable for black people to be bigotted and mildly racist in public. As to this guys music it’s just repetitive shite.
March 27th, 2009 at 8:43 am
Dont be silly! shortie has been one of my fav’s of 09, recently got to see him on the schools tour, for such a young artist he packs a performance as tho he has been around for years, he’s touring with the basement jaxx soon as well so he has really hit it big!!!
April 5th, 2009 at 7:16 am
Actually, I liked it. It’s catchy and mocks the way white people dance. What better a combination could you ask for? End of.
April 5th, 2009 at 8:03 am
Uk music is definitely at a new level this year.. check out this new artist i stumbled across the other day called Harmonay - http://www.myspace.com/iamharmonay … http://www.iamharmonay.com
Decided to promote her and her new single called ‘Are You A Raver?’
April 7th, 2009 at 6:54 pm
@jORDAN
List of better combinations:
1 - Peanut butter and raccoon vomit
2 - Radical Islam and inflammatory cartoons
3 - Chris Cornell and Timbaland
April 24th, 2009 at 5:57 am
You can actually watch the video for it on youtube in HD, it’ll change the negative opinions i reckon, super funky tune!!
http://www.youtube.com/watch?v=3Q5wV-MgKg0
April 27th, 2009 at 12:46 pm
racist shite, if a white man had sang that song , there would be uproar. songs crap aswell, not music repetitive shite
April 30th, 2009 at 6:49 am
I actually love it, im in manc tonight seeing him support the jaxx!